The task was to create 3 executions of outdoor advertising.
Concept: Every day is picture day
Using AR technology, this digital bus shelter ad lets pedestrians try out different hairstyles and send themselves a photo of the result. It is particularly useful for a walk-in salon like Hair Cuttery, where stylists often ask new customers for a reference photo.
The Hair Cuttery “Glam Cam” uses AR technology to give sports fans a new do’.